MageNews January 2022

2022 is in full-swing and what better way to kick it off than by diving into key trends gaining momentum in the world of eCommerce?

In this edition of MageNews, we’ll focus on eCommerce Tech Trends of 2022 – from AR to BNPL, Google merchants to Google manufacturers, and Back-to-the-Future to Beer Hawk.

Let’s jump in!  

Atwix MageNews 2021 Recap

Introduction

2021 was the second year in a row that businesses worldwide faced challenges born of Covid, and heightened by subsequent lockdowns. Many merchants realized they needed digital transformation, and fast. Some would choose to go fully online, while others pursued a hybrid model. 

New challenges led to market adaptation through new tools –  like live video shopping – and brought new players to the eCommerce ecosystem.

In this year-end edition of MageNews, we’ll revisit some of the best moments of 2021 from the world of Magento Open Source, Adobe Commerce, and eCommerce at large.

Atwix-Magento-2-architecture-design-patterns

Magento / Adobe Commerce is a well-known e-commerce platform with the performance record of more than 10 years. From the first release of Magento 1 to the latest revision of Magento 2, its main advantage is the number of business processes automated from the box: catalog, sales and marketing, along with other numerous features. To ensure flexible communication between components and to provide the ability for efficient customization, Magento 2 has developed a complex architecture which is based on a combination of design patterns.

We are happy to introduce a series of articles dedicated to design patterns of Magento 2 architecture. Explanation of their roles in the architecture of the e-commerce platform will help understand not only Magento 2 website design, but shall also make a beneficial impact on developing new business components.

Atwix-MageNews-July-2021

Already, we’re at the midpoint of this year, with half of summer behind us. For many, this is the time for holidays and vacations, offering the chance to recharge before leaping into the next active phase of the eCommerce calendar. 

In last month’s MageNews, we shared services and business news that can help you plan for future digital sales events and campaigns. We think you’ll find some valuable ideas that can be applied to your business as you read through our discussions on fraud transaction radar and marketing tool upgrades. 

Today, we’re focusing on ways to help you make the most of your eCommerce platform, plus tips on the value of the Magento community and best practices for finding the right Magento consultant. As always, we cover some important updates from the Magento community. Check it out … then relax a bit!

Atwix-Magenews-June-2021

The summer solstice is upon us, the equinox that marks the halfway point for 2021. 

So what does this mean for the world of the eCommerce sphere? Generally, the first active sales phase of the year is completed, and companies are presenting their plans and roadmaps for the rest of 2021 and the next year. This is the ideal time to start preparing for big upcoming digital sales events and campaigns like summer clearance sales and Black Friday sales event later on in the autumn.

Atwix-Magenews-May-2021

Big events, big news for the digital commerce industry

Greater collaboration. New services. Integrating AI into the user experience. These were the headline grabbers from announcements made at two recent springtime events – and they’re opening the door to new possibilities for more efficient business and technology cooperation through exciting approaches to the customer experience.

Here’s a recap of the two main events: AdobeSummit and Magento Association.

Atwix MageNews - April 2021

The 31st of March is a date of annual celebration to the Atwix Team. On this date we recognize our eCommerce partnership with Magento, an Adobe company. This year we have 10x reasons to toast our collective selves. We have been a partner going back to 2011. Since then everything we aim to accomplish — commercial and community — is tightly interconnected with Magento and the rapidly expanding eCommerce global economy we support. Ten years in, we remain all-in alongside Magento and our greater ecosystem. Cheers! #HappyAnniversaryMagento

In this MageNews issue we reveal: what challenges, good and bad, eCommerce businesses can expect from Cookieless Future; shedding some light on new SEO changes for Google coming in May 2021; Magento PWA Studio news; PhpStorm plugin, and more.

This is Atwix MageNews April 2021 🍃

MageNews-March-2021

In March 2021 turns a year as we, in Europe and in the US faced a threat of Covid-19 and the first lockdown started. The world has changed since then — new-normal, normal, and the reality of our day-to-day. Zoom, Google Meet, Microsoft Teams, and FaceTime usage skyrocket. It’s no longer weird to have your kitchen in the background of your business call or to pet a dog during a board meeting. We move from a mid-size screen at work, to a small one during lunch and a big one before we go to bed. Services like Apple Fitness+ have been launched in 2020 to fulfill the demand for home-based everything. Our events become virtual… and on, and on, and on. The world has changed one year ago, and probably, to some extent, forever. Have we adapted to the new reality already? Not all. Will we have to? We think — yes. Will we need new tools to do that? Yes. Let’s review the e-reality we are living in and how it’s changing our lives, hopefully, for the better.

This is Atwix MageNews March 2021.

Atwix MageNews - February 2021

12% of 2021 has already passed. As they say, time sure flies. We are now well into the new year, and we are actively learning and applying these lessons as we Zoom through the first quarter. Is it too early to share what we are experiencing? Never! Sharing eCommerce trends and predictions is what we do. Magento is, after all, a dynamic platform built on top of an adaptive ecosystem.

Brands continue to face emerging challenges and are seizing new opportunities born in 2020 — like how to make eCommerce socially rewarding and engaging but also a secure and timely means to a merchant’s delivery to their customer — much like in-person commerce provided pre-pandemic.

MageNews-Jan-2021

Happy New Year, Magento community! For those of us working in eCommerce, last year felt more like a decade. B2B and B2C businesses as well as Adobe ecosystem partners faced quick and intense change. However, we (virtually) came together —  by innovating, learning, and growth. In this way, we collectively have reason to celebrate — we met the moment. While turning the page, let’s spend a bit of time recapping 2020 and predicting what is likely to occur in 2021.