Headless commerce is a modern approach to eCommerce architecture that involves decoupling the front-end presentation layer from the back-end functionality. This means the user interface and the backend system are developed and managed independently. Simply put, the frontend is separated from the backend, allowing businesses to provide a more personalized and seamless shopping experience across multiple channels.
With headless commerce, businesses can easily integrate with different touchpoints, such as mobile apps, social media platforms, and IoT devices.
This article will explore the use cases of headless setups where modern technology benefits businesses. If you are interested in the detailed difference between headless and headful architectures, you may refer to the MACH article.